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Question No. 1
Which two elements that are associated with customer interaction is the Seven Elements Framework used to plan? (Choose two.)
A. general communications
B. high-impact negotiations
C. business concepts
D. prior solutions considered
E. seller’s authority for pricing
A, B Answer:
Question No. 2
Which two main things must you know about stakeholders to identify where they fall in a power grid? (Choose two.)
A. role in company
B. degree of influence
C. size of budget
D. purchasing power
E. interest in results
B, E Answer:
Question No. 3
Which are four considerations to have in mind when communicating the business outcomes story? (Choose four.)
A. Share your findings about stakeholder analysis with the audience.
B. Structure the content to the audience, one size does not fit all.
C. Address key motivators, business drivers, and the value that business outcomes bring to the customer.
D. Prioritize lines of business, strategic plan and operating issues.
E. Create the presentation in terms that the audience understands.
F. Use consistent formats and designs that the audience is familiar with.
B, C, E, F Answer:
Question No. 4
You are an account manager and the customer asks you to summarize the business value a product they are about to purchase delivers. Which process best describes how to do that?
A. Gather list of products benefits and needed business capabilities. Align the product benefits to the business capabilities and align the product benefits to customer outcomes.
B. Gather customer business priorities and list of product benefits. Align the product benefits to customer outcomes.
C. Gather customer business priorities and needed business capabilities. Align the business capabilities to solutions and align the solutions to customer outcomes.
D. Gather customer business priorities and list of products benefits. Align the product benefits to business priorities and align the product benefits to customer outcomes.
Question No. 5
Which option is the main element of a Business Outcomes storyline?
A. relevancy to customers’ strategy
B. Cisco differentiators
C. Cisco products
D. guaranteed customer ROI
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